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G7 Identity

 
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Info

The official logo for the 44th annual G7 summit, hosted in Charlevoix, Quebec.

La Malbaie area is known for its dramatically diverse landscapes, from mountains to vast coniferous and boreal forests to its bays. The logo is based off this region and the theme of the year, which is climate change and oceans. Its monoline styled illustration is rounded, playful with warm earth tones. It holds 7 separate elements tying in the G7 theme.

Details

Summit Date: June 8th – 9th 2018
Employer: Privy Council Office
Client: Prime Minister’s Office and Global Affairs Canada
Role: Designer, Branding & Visual Identity, Logo Design, Creative Strategist
Photography: Adam Scotti

 
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